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With its soft, bendable tip and unique movement sextoystoreshopping, this little device makes it easy to focus on what feels good—whether you’re flying solo or sharing the experience with someone else. In 2025, brands are stepping up with exciting ideas that meet all kinds of needs and preferences. A recent survey shows that more than 70% of people want toys with smarter technology and eco-friendly materials—and the latest designs don’t disappoint.

In addition, the unique pleasure edges throughout the body offer more points to use during masturbation and sex to heighten the sensations. I eliminated all devices with a pattern of user inconvenience and poor build quality, leaving me with a workable number. From here, I used the standout points in review sites and forums to further test the sex toys.

The testers also noted the flexibility of the squishy silicone material and pliable body. This combination made the rather intimidating-looking model perfect for extended wear. According to Shane Davis, it was more comfortable than anticipated, even when worn for extended sessions. Among the things we loved about the b-Vibe Rimming plug was the accurate rimming action. Unlike traditional butt plugs that do very little to the anal opening, it glides gently to recreate realistic anal munching.

She says that by perusing a sex toy site, you can show your lover what is exciting to you, open the conversation up to what turns you on, and discuss what new activities you may want to try together. “It can give you better insight into your partner’s desires and gives you an opportunity to share yours, as well!” she says. From compact stimulators like mini vibrators and bullet vibes to bigger toys like massage wands, there are choices for whatever you like. Anal toys like We-Vibe Vector or We-Vibe Ditto are also popular as couple toys, as they are often integrated into foreplay and sex. Cock rings are also a great toy for couples as they can help sustain erections for longer and add an extra buzz right where you need it. Check out We-Vibe Pivot for a closer look at how cock rings can perform for couples.

Measuring just about the size of a tube of lipstick (and looking just like one Adult toys, too), this precision-point bullet vibe from Vush is legit the epitome of discretion. It’s also got 10 vibration settings, easy single-button operation, and a handy magnetic charging case that allows you to simply toss it in your bag. Made with 100 percent platinum-grade silicone, this palm-sized stunner is anything but intimidating.

Developed by certified sexologist Alicia Sinclair Adult toys, this high-powered vibrator is made from body-safe silicone and has won numerous awards for its 20 speeds and 20 distinct patterns. With this top-rated device, there are plenty of combinations to take your O to the next level. Most of these toys have an opening in the shape of a vagina or anus.

The sound level ranged between 35 and 54 decibels (think of a refrigerator), which wasn’t the worst we came across for this article. The product costs $107.99 – $119.99, a figure most people will find a bit steep. The thicker neck might be more sturdy, but it can be uncomfortable for people with sensitive skin. The Lovense app lets you customize this further and save your favorite so you can come back later to sample again. In addition, it has a database for all users’ favorite settings, and you can try whichever you want.

In addition, the penis can be inserted and also feel the deep, intense vibrations. Cleaning your sex toys will ensure the lifespan and shelf life of your sex toy. Having lesbian sex with sex toys can be incredibly pleasurable, especially if you prefer internal stimulation. Sex toys can range in sizes as little as 4 inches and as large as 18 inches.

“The loop handle took away the focus from handing, and all I was thinking about was the multiple speeds and patterns as I laid back and let the sex toy get me up to speed,” reinforces Simon. With so many sex shops at your fingertips, there are lots of options to choose from. You can go with a timeless (and, frankly, iconic) design such as the Good Vibes Magic Wand Mini or opt for a massage wand with a warming tip—hello, Bloomi Glow Warming Massager—for more intense arousal. There are even completely waterproof bullet vibrators for the shower and bath and remote or app-controlled options for long-distance lovers.